We developed our Let's Get Real sustainability strategy to inspire action and track progress on the economic, environmental, and social issues that are most significant and most relevant to stakeholders across our value chain. We measure our progress with time-bound targets, which fall within the four pillars of our strategy.
Creating safe, diverse, and equitable opportunities for people across our stores, offices, and factories.
Setting trends to ensure that fashionable products are made responsibly, sustainably, affordably – and are accessible to people of all shapes, sizes, and abilities.
Transitioning to environmentally preferred materials* and reducing the environmental impacts in our supply chain.
Working hard to keep products out of landfills by extending their life and designing with circular principles in mind.
At the heart of our commitment to sustainability, we have set a target to transform our packaging practices. We are actively integrating more recycled and renewable materials, not just in our products, but also in our packaging, extending the lifecycle of these materials.
Starting in 2019, we focused our efforts on transitioning all shoe boxes across our owned brands to those made with at least 85% post-consumer waste. In addition, our shoe boxes and branded tissue paper will employ only natural dyes and adhesives, eliminating the use of chemical finishes. We are currently scaling this initiative across all our brands.
In 2022, we implemented accountability measures to ensure our suppliers uphold our packaging standards. We also took steps to shift shoe box materials for the Steve Madden brand to paper pulp certified by the Forest Stewardship Council (FSC) which is a global non-profit organization dedicated to promoting responsible forest management worldwide. FSCcertified providers ensure that the paper is sourced from forests that are responsibly managed to provide environmental, social, and economic benefits. By 2025, we plan to ensure all shoe boxes contain FSC-certified paper pulp.